Print today is more than ink on paper: it’s ink on metal, glass, ceramic, and other substrates, creating products people encounter in their daily lives, from the signage they see, to the doormats they walk on, and the backsplashes adorning their kitchens. But like adding any new service, there are different considerations with these applications, including the technologies involved, and what markets and trends are driving these opportunities.
Mallory Weatherby
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