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PRINTING United Expo
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Just about everyone has a supercomputer (and advertising conduit) in their pocket. If the generational reports are to be believed, no one under 40 ever looks up from their mobile device. But if you look at the data, it’s clear that people are looking up from the phones because direct mail continues to be effective.
Wright Printing recently installed Fujifilm’s third generation J Press 750S, the most productive production inkjet platform available.
A project promoting the superhero blockbuster Aquaman in Canada was turned around in just a few days, using media from Drytac. Global Printing Enterprises created the 250' movie poster at super-speed: it took just five days from the site visit to installation.
Marabu North America is introducing its first digital printer, the M Revo. This digital printer is the first ‘single pass’ semi-automatic printer designed for cylindrical object and features UltraJet, Marabu’s UV curable ink.
For many years, the print industry has separated its trade shows, with events that cater to a specific segment. But that has all changed with PRINTING United, a show that recognizes that the print industry is no longer siloed, but is a diverse tapestry of shops that are redefining themselves in new and exciting ways.
Mandeville, La.-based Supreme Color Graphics, one of the Southeast’s fastest-growing trade printers, has upgraded its UV wide-format inkjet printer to a Jeti Tauro H2500 LED from Agfa. The printer is bringing faster turnarounds at a higher quality, which is catching the attention of printers as far away as California.
To engage consumers, TY Technology deploys variable QR and 2D barcodes on flexible packaging. Activated codes are then linked to big data analysis that provides brands with the insights they need to segment their target markets.
If a PSP is printing to fabric, they’re going to need to consider investing in a sewing machine or another alternative to finish the fabric. There are a lot of options available today, so it’s important to conduct the appropriate research.
Idealliance announced Fujifilm’s (Booth 8220) J Press 750S has obtained the Digital Press Inkjet System Certification, ISO/PAS 15339 System Certification, and earned Master Elite status, meaning the J Press 750S is capable of achieving all seven of the globally recognized ISO/PAS 15339 Reference Print Conditions.
Mark Michelson sat down with Frank Tueckmantel to talk about the PRINTING United UX initiative.