How-to Guides

Ed Levy Visit Author's Page

Ed Levy has more than 25 years of apparel-decorating experience. Levy, who’s director of software technologies for Hirsch Solutions, is an in-demand speaker at trade show and regular contributor to industry magazines.

Heather Fletcher Visit Author's Page Heather Fletcher is senior content editor with Target Marketing.

Timothy ThompsonVisit Author's Page

Timothy Thompson is a Managing Director in the Publishing + Digital Media practice of FTI Consulting. Thompson has more than 15 years of consulting, project management, and mergers and acquisition (“M&A”) advisory experience focusing on post-merger integration and change management in a variety of industries, including publishing, manufacturing, logistics and distribution, engineering and construction services, and telecommunications.

Marc JohnsonVisit Author's Page

Marc Johnson is the global director of product marketing at Memjet.

Marcia KinterVisit Author's Page

Marcia Kinter is the Vice President, Government & Regulatory Affairs at PRINTING United Alliance. Ms. Kinter oversees the development of resources for the Association addressing environmental, safety & health, and sustainability issues. She represents the printing industry, as well as their associated supplier base, before federal and state regulatory agencies on environmental, safety and other government issues directly impacting the printing industry.

In 2008, Kinter, in conjunction with colleagues from other printing trade associations, was instrumental in launching the Sustainable Green Printing Partnership program. The SGP Program is a registry system for printing facilities that includes third party verification. The program successfully launched as an independent organization in August 2008.

Kinter is a member of and serves as Secretary for the Academy of Screen Printing Technology. In 2001, Kinter received the William D. Schaeffer Environmental Award for significant advancement of environmental awareness in the graphic arts industry.

Before joining PRINTING United Alliance, Kinter worked for The American Waterways Operators, Inc., the national association for the barge and towing industry.

She holds bachelor’s degree in urban planning from the University of Maryland, College Park, and a master’s degree in public administration from George Mason University.

Andrew BerrittVisit Author's Page

Andrew Berritt is the Marketing Manager at Fujifilm.

Amanda L. ColeVisit Author's PageAmanda L. Cole is the editor-in-chief of NonProfit PRO. Contact her at acole@napco.com.

Elise Hacking CarrVisit Author's PageElise Hacking Carr is senior production editor for Print & Promo Marketing magazine, and managing editor for PRINTING United Journal.

Marcia KinterVisit Author's Page

Before joining PRINTING United Alliance, Kinter worked for The American Waterways Operators, Inc., the national association for the barge and towing industry.

She holds bachelor’s degree in urban planning from the University of Maryland, College Park, and a master’s degree in public administration from George Mason University.

Toni McQuilkenVisit Author's Page

Toni McQuilken is the senior editor for the printing and packaging group.

Kristen DettoniVisit Author's Page

Kristen Dettoni is the founder and CEO of Design Pool LLC, the only pattern library created exclusively for interior designers. Since 1996, Kristen has worked for mills throughout North America, designing fabrics for automobiles, furniture, and home furnishings. She developed the first sustainable upholstery fabric for office interiors, the first sustainable upholstery fabric for automotive interiors, and was awarded a patent for automotive suspension seating. Kristen believes strongly in the power of good design to transform our environments and experiences.

Dan MarxVisit Author's Page

Dan Marx, Content Director for Wide-Format Impressions, holds extensive knowledge of the graphic communications industry, resulting from his more than three decades working closely with business owners, equipment and materials developers, and thought leaders.

Allee BruceVisit Author's PageAllee Bruce is a content editor for NAPCO Media.

Mike PhilieVisit Author's Page

Mike Philie leverages his 28 years of direct industry experience in sales, sales management and executive leadership to share what’s working for companies today and how to safely transform your business. Since 2007, he has been providing consulting services to privately held printing and mailing companies across North America.

Mike provides strategy and insight to owners and CEOs in the graphic communications industry by providing direct and realistic assessments, not being afraid to voice the unpopular opinion, and helping leaders navigate change through a common sense and practical approach.

Joe MarinVisit Author's Page

Joe Marin is the Senior VP, Education and Training at PRINTING United Alliance.

Gabby HouckVisit Author's Page

Dennis LeblancVisit Author's Page

Dennis Leblanc is the Territory Sales Manager for the Greater Toronto Area at Drytac.

Marshall AtkinsonVisit Author's Page

Deana IribeVisit Author's Page

Deana Iribe has been a member of the direct-to-garment (DTG) community since 2006. She began her DTG roots as a customer within her family business before joining the manufacturing side at AnaJet. Deana spent seven years becoming the online face of the company by conducting webinars, YouTube video content, and helping customers with their issues via social media.

She has contributed to many blogs and editorials in industry publications, and created and ran the DTG train-the-trainer program for Ricoh USA and Ricoh Asia Pacific. She also coordinated, managed, and set up trade show booths and printers across the U.S.

Deana is currently the Training Manager at DTG Connection where she extends her expertise in DTG and direct-to-film (DTF) printing processes for all new customers. Known for her adaptability and creativity, Deana is dedicated to maximizing the potential of both training and marketing initiatives to foster success in the ever-evolving world of digital printing.

Cathy RadoncicVisit Author's Page

Cathy Radoncic is the Northeast Territory Manager for the US at Drytac.

Thomas WilliamsVisit Author's Page

Thomas Williams is a partner in New Direction Partners (NDP), the leading provider of advisory services for printing and packaging firms seeking growth and opportunity through mergers and acquisitions. NDP assists its clients by giving them expert guidance and peace of mind at every stage of the process of buying or selling a printing or packaging company. Services include representing selling shareholders; acquisition searches; valuation; capital formation and financing; and strategic planning. NDP’s partners have participated in more than 300 mergers and acquisitions since 1979. Collectively they possess more than 200 years of industry experience with transactions in aggregate exceeding $2 billion. For information, email info@newdirectionpartners.com

Joseph P. Truncale, Ph.D.Visit Author's Page

Joseph P. Truncale, Ph.D., CAE, is the Founder and Principal of Alexander Joseph Associates, a privately held consultancy specializing in executive business advisory services with clients throughout the graphic communications industry.

Joe spent 30 years with NAPL, including 11 years as President and CEO. He is an adjunct professor at NYU teaching graduate courses in Executive Leadership; Financial Management and Analysis; Finance for Marketing Decisions; and Leadership: The C Suite Perspective. He may be reached at Joe@ajstrategy.com. Phone or text: (201) 394-8160.

Linda BishopVisit Author's Page

Linda Bishop is the founder and president of Thought Transformation, a national sales and marketing consulting group helping printers and other companies achieve top-line growth through a combination of strategies, tools, training and tactics.

Her expertise includes all aspects of outbound selling and account acquisition, account retention and development, solution selling, marketing, and aligning sales processes with marketing strategies. Most recently, she published The ChatGPT Sales Playbook: Revolutionizing Sales with AI and believes AI will offer sales pros new tools for achieving revenue goals.

Before starting Thought Transformation in 2004, Linda sold commercial printing for seventeen years, working as a commission salesperson for the Atlanta division of RR Donnelley Company. She was one of the top performers in the Atlanta marketplace and had annual sales exceeding $9 million.

Linda has a BS degree in accounting from Purdue University and an MBA in marketing from Georgia State. She has written several books on sales topics, speaks nationally on sales and marketing, and has published many articles.

Kieran BlacknallVisit Author's Page

Kieran Blacknall is the UK Academy Manager at Drytac.

Christopher RuvoVisit Author's Page

Chris spearheads ASI Media’s news coverage, leading the creation of daily articles, in-depth feature reports, podcasts and videos that tackle the most important topics in the promo products industry. His writing and multi-media work has earned numerous regional and national awards, including the 2019 and 2022 Neal Awards for “Best Range of Work By A Single Author.”

Luigi CristiciniVisit Author's Page

Luigi Cristicini is the senior technical research and development manager for Drytac Canada and has been with the company since 1991, earning a stellar reputation in the self-adhesives industry. Fluent in Italian, French, and English, Luigi has played a key role in building Drytac's global presence, working with photo labs, photographers, and the picture-framing industry, as well as leading the Canadian sales team from 1993. With over 30 years of expertise, Luigi is a trusted resource for customers, suppliers, and colleagues, recognized for his dedication and industry knowledge.

January 16, 2025How to Avoid The Most Common Mistakes in Lamination

Lamination is one of the most widely used techniques to not only protect printed work but also add that extra special finish to make your graphics stand out.

January 14, 2025The Ultimate Guide to Apparel Decoration

Master every technique from screen printing to direct-to-film using tutorials provided by industry experts.

January 6, 2025A Printer’s Guide to Success with Promo

This five-pronged primer delivers strategies to help print service providers power up their sales by tapping into the promo market.

November 21, 2024On the Surface: The Difference Between First and Second Surface in Window Graphics

Many professionals will be familiar with the concept of window graphics. What may not be so clear is the different options when it comes to installing and applying these colorful graphics.

November 20, 2024Social Selling Strategies: Making the Most of LinkedIn Contacts

Strategically utilizing the data found in your LinkedIn profile can turn connections into clients. Here's how to do it.

November 19, 2024Time and Effort or Unique Value?

Identifying customers' unique needs, and providing a product that benefits those needs, will build lasting relationships. Here's how to get started.

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