Business Management - Industry Trends

WASHINGTON, DC — December 3, 2018 – Out of home (OOH) advertising revenue rose 3.8% in the third quarter of 2018 compared to the previous year, accounting for $1.85 billion, based on figures released by the Outdoor Advertising Association of America (OAAA). Year-to-date, the OOH industry is up 3.7%. “OOH was strong across all four…

The word “personalization” has been buzzing around the retail industry for a little while now, but what does that word mean for you?

How do you tell your restaurant’s story in a way that will be pleasing to your customers and stay true to the way you want the place to be represented?

Israel is looking to implement Pantone 448 C to cigarette packaging, offering another means for the public to see the shade as "the world's ugliest color."

As part of Bauducco’s holiday campaign, the company took over the Cube, a 4,000 sq. ft. full-motion display in Times Square New York.

Dr. Harvey Levenson authors new opinion piece based on response the Ben Franklin Honor Society issued following his initial commentary.

Chair of the Ben Franklin Honor Society, Gerry Nathe, refutes commentary by Harvey Levenson on lack of gender diversity in the Society.

Shortly after the official registration deadline, 96% of the planned 1.7 million sq. ft. of space is already booked.

FAIRFAX, Va. — November 5, 2018— In its final iteration as SGIA Expo, the leading trade show for the North American print industry welcomed 24,293 registrants to the Las Vegas Convention Center, where 612 exhibitors highlighted the latest technology driving the industry. At the conclusion of the show however, the SGIA Expo name was officially retired,…

Harvey R. Levenson provides his take on gender and diversity in the printing industry and offers some advice for addressing the issue.