Business Management - Industry Trends

From a Seed, a Mighty Tree
October 24, 2019 at 1:00 am

I’ve seen profound change within the industry, and within the core printing segments SGIA has long represented. As with all new technologies, some saw the possibility inherent in their use, while others viewed them as a threat to the status-quo. Over the years since, “the shock of the new,” has become “the new normal.”

Charting the Key Industry Trends
October 24, 2019 at 1:00 am

More than 100 people attended the invite-only breakfast before PRINTING United opened on Wednesday morning, charting the trends currently impacting the print industry.

Trends Impacting Business
October 24, 2019 at 1:00 am

2019 is on its way out, offering us an opportunity to reflect on the past year, and plan for the upcoming year with lessons learned. Changes in technology, marketing, finance, operations, and other external factors are imminent. Each year seems to bring changes that impact our businesses.

Convergence in Action at PRINTING United
October 24, 2019 at 1:00 am

Across the PRINTING United show floor here in Dallas, OEMs are living and breathing convergence, embracing new and creative applications for their products and services. They have taken this proverbial bull by its horns, and aren’t afraid to go on the wild and exciting ride ahead.

Variable Data Printing Drives Stronger Audience Engagement
October 24, 2019 at 1:00 am

Just about everyone has a supercomputer (and advertising conduit) in their pocket. If the generational reports are to be believed, no one under 40 ever looks up from their mobile device. But if you look at the data, it’s clear that people are looking up from the phones because direct mail continues to be effective.