The Wide World of Packaging Prototypes

Even with its robust commercial printing background and a new burgeoning wide-format department, Springdale, Ark.-based Just-Us Printers recognized that expanding into the packaging industry could take the third-generation family-owned business to new heights.

According to president Brett Justus, his company’s strong background as a commercial printing with offset machinery made it a natural fit to add folding cartons to its repertoire, as it represents the packaging segment most aligned with sheetfed offset printing. As the packaging side of the business grew however, Justus realized yet another opportunity. With wide-format equipment it already had in-house, Justus could expand into prototyping. Justus says his customers benefit from being able to prototype and print production-length runs of folding cartons, all under one roof.

“Every customer we’ve contacted and dealt with has been very excited about that because they know within 24 hours they can have a prototype,” he says. “They can come to our shop and we can talk through it. We can bring them over a sample and from start to finish, it’s in one shop. There’s no guessing.”