The Growing Uses of Direct Inkjet Printing

By Joann Whitcher

Marco Rueckl

Think you know everything that direct inkjet printing can accomplish? With the right process, direct inkjet printing is be able to imitate the results of conventional production methods when imaging onto fiber substrates.

In the session “Direct Inkjet Printing: The Technology that is Replacing Established Production Methods?” attendees will learn how the technology is able to go beyond screen printing on flat fabrics. Marco Rueckl, sales manager of Zimmer Austria (Booth 9959), will present short interesting case studies, demonstrating where inkjet printing already has replaced established production methods such as weaving, tufting, dyeing etc. He will show what digital printing technology is already able to replace today, and how it can simplify production processes and reduce costs.