This fall, Signarama introduced a new training program called the Masters’ Academy, an application-based program consisting of five on-location workshops led by long-standing Signarama owners and designed to give existing franchisees an opportunity to learn from their peers in an immersive, collaborative atmosphere. The workshops in the inaugural series incorporated educational sessions, hands-on demonstrations, and guided practices. They included:
- Sales Mastery – Hosted by Maggie Harlow, owner, Signarama Louisville (Downtown), KY
- Profit Driven Sign Shop – Hosted by Roger Robinson, owner, Signarama Dallas (North), TX
- Five Steps to Process Efficiency – Hosted by Ric and Karen Anderson, owners, Signarama Salt Lake City, UT
- The Fabrication Experience – Hosted by Dawn Bent and Mike Ziccardi, owners, Signarama Huntington Station, NY
- Performance Culture – Hosted by Bob Chapa, owner, Signarama Troy/Metro Detroit, MI
“Given the overwhelming response and positive feedback from participating franchise owners, Signarama will host the Masters’ Academy workshops again in Fall 2024, with two additional programs tentatively planned for the Spring,” said Chuck Gerardi, Vice President of Operations for Signarama. “The Masters’ Academy was created in response to a desire expressed by franchisees for additional educational training beyond the initial new franchisee program conducted at our training facility.”