Memjet Finds No Shortage of Good Reasons to Support PRINTING United

Another reason, says Tina Voss, Memjet’s Global Marketing Communications Manager, is PRINTING United’s promise to draw the printing and brand management communities closer to each other – an objective that she thinks trade shows are overdue to accomplish.

“We like the concept of bringing more print market segments together with brand owners,” she says. “Recent studies show that a multi-channel approach that leverages the unique benefits of paper with the convenience and accessibility of digital will perform best at brand recall. Print is very much alive, and this show is very relevant to telling that story.”