Learn the Business of Screen Printing

As any print business owner can tell you, understanding the technology and how to operate the equipment is only half the battle — maybe less! The real challenge can be running the business as a business and being profitable.

If you want help understanding the nuances of running a profitable screen printing business, you’ll want to attend “The Business of Screen Printing” today from 9 to 10:15 am in Room 335. Printed Threads founder Brett Bowden will illustrate how to set up your screen printing business for success. Attendees will be walked through the development of a business plan, the importance of finding your “why,” as well as determining what niche to serve and how to market your business. This session will also explain how to effectively determine pricing.

You’ll learn:

• How to create a business plan for a screen printing business
• How to choose and pursue a specific market niche
• The ins and outs of accurate pricing to maximize profitability
• Effective marketing practices

Brett Bowden established Printed Threads in 2010 after being reacquainted with his love of screen printing. Since Printed Threads started in 2010, it has grown from a garage to a four-automatic operation in Fort Worth, TX. In 2015 Inc. magazine featured the company at #826 on its 5,000 fastest growing companies list.