Kre8 Media Launches Kre8 Cares

One of Kre8 Cares' first initiatives is an alliance with RAREFORM, which repurposes 20,000 pounds of billboard vinyl per month — which otherwise would have been destined for a landfill-into one-of-a-kind consumer products like backpacks, totes and duffel bags.

"Kre8 Cares is the realization of a longtime dream of the company's founders," says Shaun Habibian, managing partner of Kre8 Media. "Our hearts are with the Las Vegas community, and we're committed to helping its neediest get the essentials they need. All of us in Las Vegas have seen the swell of homelessness across our city, and many of us have experienced the struggles of friends and family trying to make ends meet. Kre8 Cares is dedicated to doing its part to make the world a more compassionate and socially conscious place."