HP Large Format Showcases Latest Innovations at PRINTING United 2024

HP Large Format unveiled its latest innovations within the HP Latex print portfolio at the 2024 PRINTING United Expo in Las Vegas. These novelties, previously presented at drupa, promise to revolutionize productivity for customers worldwide. Key highlights include the introduction of the new 10L ink accessory for the HP Latex 2700 printer, upgrades to HP software PrintOS, and enhancements to Live Production and Learn Premium software solutions, available to customers with Professional Print Service Plans (PPSPs). As North America remains a crucial market for HP Large Format, the PRINTING United Expo served as the perfect platform to showcase these groundbreaking innovations.

What will printing look like in the future?

At PRINTING United, HP showcased the transformative potential of the Professional Print Service Plans.

"We invited everyone in the field to explore our Software Solutions Innovation Corner and understand the vital role of HP’s Professional Print Service Plans in empowering PSPs to capitalize on new online business opportunities through AI and data-driven workflow optimization," explains Oriol Gasch, Head of Large Format, North America.

Building on the success of the Professional Print Service Plans - which have seen an impressive increase of 25 pp attachment rate since launching in 2022, with over 4,000 printers with PPSPs activated - the software expansion means HP is offering a plan for PSPs that can accelerate production efficiency on a daily basis, strengthen customer’s loyalty and pave the way for future business growth.

"We are committed to providing innovative solutions that meet the complex challenges faced by Print Service Providers," said Oscar Vidal, Global Director, Product and Strategy Large Format Print, HP. "The industry is currently shaped by an increasing demand for quicker turnaround times and the need for streamlined printing workflows. The new high capacity 10L ink accessory for the HP Latex 2700 printer and the enhancements to Live Production and HP Learn are designed to address these trends and answer the specific needs of our customers."

HP Latex 2700 High-Capacity Ink Kit

Introducing the new high-capacity 10L ink accessory specifically designed for the HP Latex 2700 printer, HP is expanding its capabilities within the high-volume print market. This modular and upgradeable solution opens up opportunities for higher volume PSPs by addressing high running costs to the next level, reducing costs while simultaneously increasing productivity. A key sustainability component of this innovation is its compatibility with the HP Latex 2700 model, which eliminates the need to discard or replace existing equipment, reducing waste. PSPs can now seamlessly transition to higher volume printing capabilities without compromising on sustainability and incurring unnecessary costs.

Streamlining Large Format Printing Businesses

Radically improving the efficiency and growth of PSPs, the expansion of HP's Live Production software is a groundbreaking solution that empowers small to medium-sized PSPs to remotely manage their end-to-end workflow, from any PC or mobile device. Enabling unattended printing, this pioneering software allows users to control devices remotely, streamline production, and achieve greater efficiency. Developed on robust data analytics capabilities, Live Production is set to redefine print management and deliver PSPs a significant competitive advantage.

HP's Professional Print Service Plans (PPSPs) have played a significant role in improving PSPs' efficiency and growth. The new functionalities on Live Production and HP Learn, which now includes premium content and over 60 new training videos, provide PSPs with comprehensive support, software, and training to unlock growth opportunities. The new functionalities of HP PrintOS will be available in autumn 2024.

Source: HP 

The preceding press release was provided by a company unaffiliated with Wide-format Impressions. The views expressed within do not directly reflect the thoughts or opinions of Wide-format Impressions.