Going to Packaging School
For many of you attending SGIA Expo, packaging isn’t your first, second or even third job type. But you recognize that it is a major area of potential growth, and you don’t want to let it pass you — or your business — by. Walking the show floor and seeing the equipment, software and other technologies in action is great way to learn more about this market segment, but you should also strongly consider making time in your schedule to attend a few — or all — of the educations sessions in the Packaging track this year. They were designed to ensure you get the information you need to make this business successful, with a place to learn and ask questions.
David Conrad, Director of Sales and Marketing, Mutoh America Inc. (Booth 2545), notes that attendees should make a point of going to, “all of them. Anything offered relating to your area of interest should be checked out.”
But which sessions are for you? Here is a quick look at the packaging-specific sessions you can attend at SGIA Expo this year:
Wednesday, October 11
9 - 10:15 am: Inkjet and Corrugated: Innovative and Untraditional Solutions,
Room: 343
Speaker: Rebecca McConnell, FUJIFILM North America, Graphic Systems Division (Booth 1529)
1 - 2:15 pm: Direct-to-Container Decoration using Inkjet Technology, Room: 343
Speaker: Mike Thompson, KBA-Kammann USA Inc (Booth 4013)
2:30 - 3:45 pm: Inkjet Special Effects for Value Add, Room: 333
Speaker: Reinhilde Alaert, Agfa Graphics (Booth 1929)
Thursday, October 12
9 - 10:15 am: A Whole New World: You Can Apply Inkjet Technology onto What?
Room: 343
Speaker: Heather Roden, FUJIFILM North America, Graphic Systems Division (Booth 1529)
10:30 - 11:45 am: The Rise of Digital Technologies in Printed Packaging, Room: 343
Speaker: Jeff Wettersten, Karstedt Partners LLC