Explore Direct-to-Object/Direct-to-Shape Inkjet

By Joann Whitcher

Craig Reid

Are you wondering if now is the time to invest in direct-to-object (DTO), direct-to-shape technology? In the session, “Direct-to-Object/Direct-to-Shape Inkjet: Technology Status & Opportunity,” Craig Reid will provide an independent, non-commercial snapshot of the current state of the inkjet technology available for these growth areas.

Reid, the founder and president of CTR Resources, LLC, will cover DTO/DTS market segments and applications, technology advancements, including the components used to create application specific digital print and decoration solutions, and share real world examples of commercial successes in a variety of industrial and packaging applications. He will discuss the integration of chemistry, substrate, system components, process, and workflow based on specific applications and address choices in custom integration or off the shelf adaptation.

The content is designed for production companies looking to go digital as well as equipment OEMs, integrators, and inkjet component suppliers interested in this growth area. Segments covered include: promotional, packaging, industrial, décor, and functional.

Reid, a successful, proven, business leader with more than 30 years of experience across a variety of roles, primarily in the graphics, digital imaging, and printing industry, has spent 20+ years being an inkjet evangelist. He is currently engaged in client projects in digital print packaging, direct to shape, direct to object, textile, and industrial applications. Prior to founding CTR Resources, Reid was VP/GM of the Digital Division of INX International Ink Co. He worked at DuPont for 25 years in Various Global management, marketing, and field technical/sales functions.

“Direct-to-Object/Direct-to-Shape Inkjet: Technology Status & Opportunity” will be held Wednesday, October 23, at 11:00 am in Room C142.