So much has happened over the last three years and everyone is struggling to adapt — both personally and professionally. While we might still be dealing with the economic damage from the global pandemic, struggling under the weight of cost inflation, looking for ways to shore up margins, and searching for new ways to obtain and transport needed goods, it is very apparent that the wide-format industry is resilient, and is still thriving and growing despite the pressures we’re all facing.
Denise Gustavson is the Editorial Director for the Alliance Media Brands — which includes Printing Impressions, Packaging Impressions, In-plant Impressions, Wide-Format Impressions, Apparelist, NonProfitPRO, and the PRINTING United Journal — PRINTING United Alliance.