Drytac’s (Booth 2341) SpotOn SynPaper felt the need for speed at Shell’s Eco-marathon in London, where it was used for vehicle graphics on racing cars.
The Shell Eco-marathon brought together 143 teams of young engineers from 24 countries at the Queen Elizabeth Olympic Park July 5-8, 2018, where they put their STEM skills to the test to attempt record-breaking levels of energy efficiency in one-seater cars.
As a main sponsor for the event, HP (Booths 1147 and 1161) provided all the PC and printing equipment for the student teams to produce their own graphics, including an HP PageWide XL large-format printer running Drytac’s SpotOn SynPaper. As a product designed specifically for this HP system, SpotOn SynPaper was the material of choice for the vehicle decals speeding around the track.
A printable, matte white, self-adhesive film, SpotOn SynPaper has been developed to be easy to apply with a bubble-free finish — which meant the Eco-marathon teams could install their graphics themselves.
Drytac has also ensured that SpotOn SynPaper, as a polypropylene film, is recyclable — in keeping with the sustainability ethos of Shell’s Eco-marathon program.
In addition to one-off uses such as the car stickers at the Eco-marathon event, SpotOn SynPaper is ideal for vibrant short-term wall and window applications like seasonal retail promotions and trade show graphics.
“The Shell Eco-marathon was a really exciting event with the innovation of the teams matched by the speeds of the cars,” comments Shaun Holdom, Global Product Manager for Drytac.
“We love to see unusual applications for our products, and Drytac SpotOn SynPaper graphics, printed on HP PageWide XL technology, worked brilliantly on the track. The event was all about the energy-efficient cars of the future, making it a great setting for our advanced graphics media.”
Drytac SpotOn SynPaper was designed for the HP PageWide XL printer, but also produces excellent results with aqueous and UV inkjet printers, delivering six months’ durability for interior applications. The 4.7 mil-thick material is available in 1,016 mm-wide rolls.
- People:
- Shaun Holdom