Do You Need a Dedicated Workflow for Digital Textile Print? - Page 3 of 3

By Pat McGrew

Workflow Components

Web-to-print offerings are growing in both direct-to-garment and digital textile production, but to be most effective they should be capturing pricing, fabrics, finishes and delivery requirements. An integrated digital storefront allows you to access new types of customers and provide a variety of short run services you might not have considered in an analog mind set.

In a digital production workflow, your order management system, preflighting environment and systems that manage scheduling may need updating to accommodate a larger number of short run orders. No matter how basic or sophisticated the current workflow is, take the time to do a workflow audit to assess how to move smoothly into digital production. Talk to your current workflow tool providers and take the time to investigate potential new providers with digital textile workflow experience. You may discover solutions that will allow you to optimize your business and protect and increase margins.

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Pat McGrew Author's page

Pat McGrew, M-EDP, CMP is the Director and Evangelist for the Production Workflow Service at InfoTrends. As an analyst and industry educator, McGrew works with InfoTrends customers and its clients to promote workflow effectiveness. She also has a background in data-driven customer communication, and production printing with offset, inkjet, and toner. Co-author of eight industry books, editor of "A Guide to the Electronic Document Body of Knowledge," and regular writer in the industry trade press, McGrew won the 2014 #GirlsWhoPrint Girlie Award for her dedication to education and communication in the industry, and the 2016 Brian Platte Lifetime Achievement Award from Xplor International. Find Pat on Twitter as @PatMcGrew and LinkedIn.