Commercial Interior Décor: Improving Patient and Customer Experiences
When it comes to healthcare situations, interior décor is about more than just branding.
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“The evolution of wide-format printing technology has given decorators another tool to help create vibrant and engaging interiors that weren’t an option before,” says Gammon. “And with the price point of wide-format, it gives the decorators the flexibility to quickly and easily change based on seasons, events, etc.” He continues that for those who want to explore this market, “proactively bringing new and creative use cases to our clients is a way to be seen as more of a partner, and less of just a printer.”
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Toni McQuilken
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Toni McQuilken is the senior editor for the printing and packaging group.
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