Coming Together - Page 2 of 4 - Wide-format Impressions

By Dan Marx

1. Explore a technology.

Choose a booth that seems interesting, but is unfamiliar. Introduce yourself and ask to learn what it is, how it works and/or what it does. Explain what you do and learn how (or if) it could benefit your business. If not, is there something that could? If so, find that, explore it and keep the process of discovery going.

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Dan Marx Author's page

Dan Marx, Content Director for Wide-Format Impressions, holds extensive knowledge of the graphic communications industry, resulting from his more than three decades working closely with business owners, equipment and materials developers, and thought leaders.