‘Brands Go Big’ at Graphic Systems

Steve Ferris, President of Graphic Systems, stands with the Inca Onset X2 he purchased from Fujifilm Graphics Systems.

For more than 50 years, Minneapolis-based Graphic Systems has been satisfying customers with its spin on the retail landscape in marketing, POP build-outs and graphics.

“We made our decision to purchase two Onset printers because of the quality,” says Herm Kauls, Chairman, Graphic Systems. “The capabilities they each have are really second to none. We are acquiring additional business because of the output quality.”

The Onset X1, distributed exclusively in North America by Fujifilm Graphic Systems Division (Booth 1119), can produce 4,304 sqft/hr (80 beds/hour) and features eight active channels, with four channels printing CMYK and the remaining channels configured as needed using a combination of Light magenta, Light cyan, White and Orange (Lm, Lc, W, O).

With a maximum throughput of 6,889 sqft/hr, equating to 128 beds per hour (126.8 by 63 inches) the Onset X2  is ideal for companies such as Graphic Systems producing fast-turnaround, high quality retail graphics. A choice of print modes and settings can be selected depending on the specific job requirements, allowing for the flexibility needed in today’s competitive landscape.

“The Onset X1 and X2 allow us to continue our growth,” says Steve Ferris, President, Graphic Systems.

Kauls and Ferris know their customers are looking for quality, service and price. “If you don’t have all three, you don’t get to talk with the customer,” Ferris says.

Says Kauls, “In regard to the turnaround times we are able to produce with our Onset X2, we are running a high number of boards per hour, along with the amazing quality with the over/under whites. These aspects allow us to enhance our service to the customer.”

At Graphic Systems, the motto is ‘Where Brands go Big,’ and with a largely retail client roster of well-known global brands, including department stores where flesh tones are very important, the Onset X1 and X2 will continue to deliver excellence and consistency on various types of substrates to meet client demands.

In the retail signage and display market, an increased number of ink channels and color options allow PSPs to expand their services.

“Having White ink is very important for us given the various materials that we print on, allowing us to do a number of different jobs,” Ferris says. “We are able to have a variety of different color combinations, allowing for maximum flexibility with PETG, reverse printing on various other materials, as well as the floor graphics we produce.” 

“When you look at our workload, the Onset printers have allowed us to increase our capacity,” Kauls concludes.