Beyond the Shop Floor: Life Outside of Wide-Format

By Denise M. Gustavson

Ever wonder what your fellow wide-format professionals do when they're not producing amazing graphics? The 2025 Printing Industry Census is looking beyond the shop floor to understand the full lives of people in our industry.

From outdoor enthusiasts and classic car restorers to musicians and tech hobbyists, the printing community is incredibly diverse. The census explores:

What hobbies keep us energized outside of work?
How do we balance career demands with personal time?
What entertainment and media do we enjoy?
How do we stay healthy while managing busy shops?
What technologies do we embrace in our personal lives?

These insights help paint a complete picture of our industry's culture and community. They also highlight the amazing diversity of talents and interests that make our industry unique.

Share your story at https://www.surveymonkey.com/r/62WF5JK and help showcase the rich tapestry of personalities in wide-format printing.

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Denise M. Gustavson Author's page

Denise Gustavson is the Editorial Director for the Alliance Media Brands — which includes Printing Impressions, Packaging Impressions, In-plant Impressions, Wide-Format Impressions, Apparelist, NonProfitPRO, and the PRINTING United Journal — PRINTING United Alliance.