Casino Industry Wants Roadblocks for Mobile Billboards

“JESUS ROSE FROM THE DEAD FOR YOU” reads the message emblazoned on the mobile billboard as it inches its way along Las Vegas Boulevard, obscuring views of the multi-million dollar attractions that line the Strip.  Within seconds the message changes, inviting visitors to “SHOOT 3 GUNS” for $79.

Moments later a mobile billboard advertising “Asian Girls to You” flips a u-turn in the middle of Las Vegas Boulevard.

“That’s not safe,” Clark County Commission Chair Marilyn Kirkpatrick said after viewing the video.

Twenty years ago a handful of mobile billboards roamed the Strip.  Today, that number is estimated at close to 100. They serve no transit purpose, emit carbon, waste energy, and clog the artery that delivers lifeblood to Nevada’s primary industry.